Technical foundations
Give search engines a clear path through your site.
Bring content creation, search priorities and customer feedback into a repeatable way of working.
Discuss your workflowGive search engines a clear path through your site.
Answer the questions your customers are asking.
Bring related topics and useful information together.
Estimate the coordination time your team could reclaim when research, content preparation, scheduling and reporting work together.
Marketing & content
Illustrative estimateUse only content items that follow this routine workflow. Complex cases still go to your team.
100 content items · hours / month
80 h current26.7 h with Criyx
Monthly workload value
₹21,333
53.3 h × ₹400 / h
Capacity value, before Criyx costsRoutine handling time
66.7%less
48 to 16 team minutes per content item.
Illustrative task-time model, not measured customer results. Workload value represents team capacity, not guaranteed cash savings. Criyx setup, subscription and usage costs are excluded.
Estimated 53.3 team hours released each month from 100 content items. Equivalent monthly workload value: ₹21,333.
Planning example for content items completing all four tasks below. These task times are assumptions, not measured Criyx customer results. “With Criyx” includes team review and handoffs.
| Task | Current min / content item | With Criyx min / content item | Current h / month | With Criyx h / month |
|---|---|---|---|---|
| Research and briefing | 12 | 4 | 20 | 6.7 |
| Draft preparation and review | 20 | 6 | 33.3 | 10 |
| Publishing coordination | 8 | 2 | 13.3 | 3.3 |
| Performance reporting | 8 | 4 | 13.3 | 6.7 |
| Total | 48 | 16 | 80 | 26.7 |
How it adds up: monthly volume × (current minutes − with Criyx minutes) ÷ 60 = team hours released. Hours released × your team cost per hour = equivalent monthly workload value.
Workload value is not net cash savings or added revenue. Setup, subscriptions, usage and integration costs are excluded. Actual results depend on your process, adoption, integrations and exception rate. Changing currency loads an example hourly cost; enter your own cost for a useful estimate.
Start with one workflow.
Measure it. Then build on what works.
Connect the research, production and review work behind your marketing. Keep your team in control of what goes out.